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It’s simple, you find a product that we’re selling cheaper anywhere…..and in stock….we’ll beat it and discount it further with 10% the difference (Excluding Yonex products).
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We offer rapid free UK mainland delivery on any order over £50. We also offer a UK Next Day service where needed, and can deliver throughout Europe at speed also. For details see: Delivery Info
UK's Specialist Badminton Shop
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Shipping again from The 28th

Ashaway Badminton Shoes, Trainers & Footwear
Although Ashaway is best known for its production of exceptional strings, their experience with revolutionary technology advancements have lead to the brand expanding to include indoor shoes crafted specifically for badminton.
Ashaway badminton shoes, Trainers & Footwear offer outstanding quality and value for money. The Ashaway Shok Neo 700 badminton shoe is a budget friendly shoe that gives great grip, cushioning and ankle support
Introduced for 2021 is the Ashaway Neo X5 badminton shoe in a popular clean white colourway. The Neo X5 is designed for serious players with the new X5 multi-directional outsole technology allows for ultra fast changes of direction on court.