Yonex Badminton Shoes
Yonex is a market leader in all things badminton and famed for their productinnovation. Their shoes are hugely popular in particular, offering a mix of lightweight, stability and cushioning.
Although the company was founded in 1946, initially producing wooden fishing floats, Yonex began making badminton rackets in 1957 and haven’t looked back since. After his float business collapsed due to advancements in plastic floats, founder Minoru Yoneyama vowed never to be left behind by technology ever again, constantly striving for innovation within the sports equipment industry.
A unique selling point of Yonex Badminton Shoes is the Power Cushion technology. This impact-absorbing material was developed independently by Yonex and features in all of their badminton shoes. The Power Cushion is able to return to its original shape after receiving a shock load, converting the shock energy into power for fast and light footwork. As proof of the technology, a raw egg dropped from 7m above a Power Cushion sheet will bounce back 4m without damage.
Selected top-end models now also feature Power Cushion+ in the midsole and heel, reducing stress to the ankles and knees. When compared to EVA - a conventional cushioning material - Power Cushion+ produced 28% more shock absorption and 62% greater repulsion.
Other notable materials include:
Hexagrip sole - Lightweight sole material providing superb grip to aid with agility and footwork.
Power Graphite Sheet - Lightweight graphite sheet, inserted into the midsole to provide stability.
Toe Assist Shape - Aimed to reduce power loss TAS provides increased mid foot and heel support whilst also reducing pressure on the big toe and aiding stability.
Syncro-Fit Insole - Available in all top-end shoes, SFI supports the heel and reduces the gap between the foot and the shoe for greater grip, performance and comfort.
All badminton shoe orders from Badminton HQ will include free, customisable insoles to aid with getting the right fit for you. Additionally if you find your dream badminton trainers cheaper elsewhere, we’ll match the price you found and also give you back 10% of the difference in the price!
We try to provide as much helpful information as possible If you are still at all unsure please contact our specialist badminton advisers through phone, email or live chat for further advice!
